The article "Is Facebook Overrated?" talks about Facebook and it's overrated price. It's main argument suggests Facebook is going to be popular for some time but then, like other social networks, will drop because people will get bored of it.
The topic is introduced by talking about what social networks are, and how online social networks (OSNs hereafter) attract so many people by taking the essence of social networking in the non-cybernetic world.
After the introduction, the first paragraph starts by giving an estimate of the number of people that visited the two most famous OSNs--Facebook and MySpace-- in October 2007 and their profits.
On the second body paragraph, the author continues to talk about earnings of these OSNs and starts talking about their total market values. She talks about how Microsoft bought a 1.6% of Facebook, giving Facebook a rough value of $15 billion dollars.
Third paragraph talks about Facebook's founder and how it all began. On the fourth paragraph the author supports her thesis by suggesting that Facebook may have the same faith of Friendster and die. She then compares OSNs with night clubs that are popular only for a short period of time and later on explains the CEOs of these OSNs are working to "morph these sites from the high school gym into one-stop entertainment destinations.". The author then explains the methods these OSNs are using to attract advertisers and more users and make more and more money, like that of the free applications on Facebook profiles or the "intelligent" ads of Facebook and MySpace.
After this, the author puts in doubt the effectiveness of these adverts that are the main source of income for the social networks.
The conclusion ends up by questioning wether if Facebook is really worth 15 billion dollars or is going down like other social networks.
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